Did you know that shopping for toys online is getting more and more popular? Stores are even revamping their toy isles because of this and only offering the current hot items, while making their toy department smaller.
Sears realizes this and has revamped their online toy shopping destination with a brand new Sears Toy Shop website! The Sears Toy Shop website offers a full range of toys, from the hottest of the holiday season to all-time-favorite classics and Sears exclusives that will inspire imaginative play.
“We know that our customers are shopping online for their gifts this holiday season, and Sears is committed to providing parents with the tools, guidance and toy selection they want,” said Hugo Malan, SVP and president, Fitness, Sporting Goods and Toys. “We are always looking for new and exciting ways to reach out to kids and parents. The Sears Toy Shop is just one of many offerings to help make the holiday shopping season more fun and enjoyable.”
Here are a few of the features you’ll find at the Sears Toy Shop:
- A unique Toy Chest Essentials tool that hosts toy expert advice combined with timeless toys for each age group
- Toy expert reviews to help shoppers easily find the perfect gift, highlighting benefits that ignite play
- Sears Top Toy Picks section that lists the latest products that seasoned Sears toy buyers agree have great play value and will keep kids entertained far beyond the holidays
- Playdate Place, a community where parents can share tips and advice on the best toys to help them create the ultimate play date
- A wide variety of toys that excite kids and parents alike, such as, power brands like Fisher Price, LeapFrog, Hasbro, Bakugan and VTech; specialty items from brands like Schylling, Thomas Wooden Railway, Gund Plush, Madame Alexander and more; as well as Sears’ exclusive brands like My First Craftsman, My First Kenmore and Just Kidz.
- Plus, this season customers can take advantage of free gift wrapping on many of our toy items.
- Exclusive sales and shipping promotions, on toys that will delight kids and help customers stay on budget.
Check out the new Sears Toy Shop today.













