Zoo Publishing announced that it is working with Silly Bandz to create and publish a video game based on the popular rubber band accessories. I have a feeling this will be HUGE!
Not since the Beanie Babies of the’90s has a children’s entertainment trend taken the world by such force. The new video game, Silly Bandz, will be released on the iPhone and iTouch in September, just in time for back-to-school, and on Nintendo DS in the 2010 holiday season.
Silly Bandz will be available in stores and online in Fall 2010.
Source: Silly Bandz Blog