The car company Kia scored its first Super Bowl commercial for the Sorento entitled “Joy Ride”. The commercial included a life-size Sock Monkey, Muno (from kids show Yo Gabba Gabba!), Robot, Teddy and MR. X (from the Blabla dolls collection).
The toys go on a road trip which included some bowling, driving down the Las Vegas strip, jet skiiing and dancing.
At the end, they turn back into toys sitting in the back seat. What did you think of this commercial? And how many of you had a sock monkey as a child like I did? Good times, good times.